Specialty association hires the Med-IQ team to leverage its grant, event logistics, and content development expertise

Summary

In 2011, Med-IQ collaborated with a large physician specialty association to modify how industry-supported education was delivered at its annual meeting. The association wanted an education series that served as both the extension and the culmination of the data presented during the day at the Annual Scientific Session. The main goal was to translate new data into contemporary patient care. Led by thought leaders, these focused 2.5-hour interactive sessions were held in an intimate setting, where practice-changing areas were addressed.

Med-IQ worked with the association to reach these goals by deploying a team of experts in the areas of grant services, event planning, content development, and outcomes measurement to build a successful and measurable education platform.

Results

  • 18 live symposiums
  • 8 medical topics
  • More than 5,000 specialists educated

Overview

Attendees of the annual meeting joined Med-IQ and this physician specialty association at an interactive evening program. During these workshops, the scientific data presented during the daily sessions were translated to practical applications in patient care.

Challenge

To put together these interactive evening sessions that provided practice-changing content, this specialty association needed support in grant services, overall event logistics, and content creation.

Solution

A series of interactive evening sessions were created and presented during the annual meeting.

Results

Outcome results for the sessions showed:

Participants who were able to able to identify current ACS guideline recommendations increased from 26% pre-activity to 43% post-activity. Participants who were able to able to identify current ACS trial evidence increased from 60% pre-activity to 72% post-activity. 

Participants who were able to identify the average multiple-procedure rate of ablation regardless of antiarrhythmic drug use according to AF clinical trial evidence increased from 39% pre-activity to 58% post-activity.

Participants who were able to able to identify the correct statement regarding contemporary evidence for the management of dyslipidemia increased from 36% pre-activity to 47% post-activity. Participants who were able to able to identify the correct statement regarding current evidence for the management of patients with chronic stage angina increased from 55% pre-activity to 76% post-activity.

I want to thank Med-IQ for your considerable effort and making the time to lead last night’s presentation. The presentations and the quality of the discussions exceeded my expectations, which were quite high.

– Ari Kugelmass, MD – Baystate Health

It was an excellent session and the audience was well engaged. I enjoyed the evening and would be happy to do it again. Thanks to Med-IQ for a great session!

– Anthony Carabello, MD